{"title":"Boys","description":"\u003cp\u003eExplore our complete range of boys products. Find everything you need for boys, all in one place.\u003c\/p\u003e","products":[{"product_id":"washed-denim-stripe-shirt-with-frayed-hem-detail","title":"Washed Denim Stripe Shirt with Frayed Hem Detail","description":"\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan\u003eThis boys shirt is crafted from \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003estriped denim fabric with a washed ombre effect - darker blue at the top \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003efading to a natural cream at the hem. The raw frayed edges on the sleeves \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eand hem give it a trendy, relaxed feel. Dual chest pockets and a classic \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003ecollar complete the look.\u003c\/span\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Washed blue \u0026amp; white vertical stripe denim\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Ombre fade from top to hem\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Raw frayed hem and sleeve cuffs\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Two frayed chest patch pockets\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Classic shirt collar\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Button-front closure\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Relaxed boxy fit\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Back label patch detail\u003c\/span\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003c\/div\u003e\n\u003cp\u003eThis boys shirt is crafted from striped denim fabric with a washed ombre effect - darker blue at the top fading to a natural cream at the hem. The raw frayed edges on the sleeves and hem give it a trendy, relaxed feel. Dual chest pockets and a classic collar complete the look. ✦ Washed blue \u0026amp; white vertical stripe denim ✦ Ombre fade from top to hem ✦ Raw frayed hem and sleeve cuffs ✦ Two frayed chest patch pockets ✦ Classic shirt collar ✦ Button-front closure ✦ Relaxed boxy fit ✦ Back label patch detail Perfect for layering or wearing solo, this shirt pairs easily with jeans, shorts, or chinos for a casual everyday look that\u003c\/p\u003e","brand":"aataa kidd","offers":[{"title":"6Y","offer_id":48851693306107,"sku":null,"price":1069.0,"currency_code":"INR","in_stock":true},{"title":"7Y","offer_id":48851693338875,"sku":null,"price":1069.0,"currency_code":"INR","in_stock":true},{"title":"8Y","offer_id":48851693371643,"sku":null,"price":1069.0,"currency_code":"INR","in_stock":true},{"title":"9Y","offer_id":48851693404411,"sku":null,"price":1069.0,"currency_code":"INR","in_stock":true},{"title":"10Y","offer_id":48851693437179,"sku":null,"price":1069.0,"currency_code":"INR","in_stock":true},{"title":"11Y","offer_id":48851693469947,"sku":null,"price":1069.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/8091\/2123\/files\/23-washed-denim-stripe-shirt-genz_e6338df5-ee39-4a5c-95f7-43d6d350eaca.png?v=1787253542"},{"product_id":"olive-letter-graffiti-print-long-sleeve-shirt","title":"Olive Letter Graffiti Print Long Sleeve Shirt","description":"\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan\u003eStreet style meets kids fashion. This cool long sleeve shirt features an \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eall-over graffiti letter print on a washed olive-green fabric, with bold \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\"LONG \u0026amp; TEDSG\" chest graphic and snap button closure. Relaxed fit, shirt \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003ecollar, and a woven brand label patch at the hem add to the detailed finish.\u003c\/span\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ All-over graffiti JR letter print\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Washed olive green fabric\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Bold \"LONG \u0026amp; TEDSG\" chest graphic\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Snap\/press-stud button closure\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Classic shirt collar\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Woven label patch at hem\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Long sleeves with cuff buttons\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Relaxed fit\u003c\/span\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cspan\u003ePerfect for: Casual everyday wear, school,\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"aataa kidd","offers":[{"title":"6Y","offer_id":48851723124987,"sku":"2929","price":1069.0,"currency_code":"INR","in_stock":true},{"title":"7Y","offer_id":48851723157755,"sku":"2930","price":1069.0,"currency_code":"INR","in_stock":true},{"title":"8Y","offer_id":48851723190523,"sku":"2931","price":1069.0,"currency_code":"INR","in_stock":true},{"title":"9Y","offer_id":48851723223291,"sku":"2932","price":1069.0,"currency_code":"INR","in_stock":true},{"title":"10Y","offer_id":48851723256059,"sku":"2933","price":1069.0,"currency_code":"INR","in_stock":true},{"title":"11Y","offer_id":48851723288827,"sku":"2934","price":1069.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/8091\/2123\/files\/21-olive-graffiti-shirt-genz_5a2d302b-6794-414f-be1e-3d3cf3075ee4.png?v=1787253538"},{"product_id":"mint-green-long-sleeve-slogan-shirt-with-chest-pocket","title":"Mint Green Long Sleeve Slogan Shirt with Chest Pocket","description":"\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan\u003eMake a statement from the start. 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The washed effect fabric gives it a relaxed, \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003elived-in feel while the classic shirt collar keeps it sharp.\u003c\/span\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Mint green washed cotton fabric\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ \"FIRST IMPRESSIONS COUNT\" repeated slogan print — back \u0026amp; pocket\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Single chest patch pocket\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Classic button-down collar\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Long sleeves with cuff buttons\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Straight hem\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Relaxed fit\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"aataa kidd","offers":[{"title":"8Y","offer_id":48851755303163,"sku":"3038","price":939.0,"currency_code":"INR","in_stock":true},{"title":"9Y","offer_id":48851755335931,"sku":"3039","price":939.0,"currency_code":"INR","in_stock":true},{"title":"10Y","offer_id":48851755368699,"sku":"3040","price":939.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/8091\/2123\/files\/14-mint-green-slogan-shirt-genz_a9ec0978-d2db-469f-985d-99ba7a55ad04.png?v=1787253479"},{"product_id":"khaki-washed-art-from-life-graphic-long-sleeve-shirt","title":"Khaki Washed \"Art From Life\" Graphic Long Sleeve Shirt","description":"\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan\u003eWear your passion. This khaki long sleeve shirt features a bold \"ART FROM \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003eLIFE\" distressed graphic print across the front, with a smoky shadow effect \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003ethat gives it an edgy, artistic feel. Two-tone contrast panels, side cargo \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003epocket on sleeve, and contrast hem tape complete the cool, layered look.\u003c\/span\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Khaki washed cotton fabric\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ \"ART FROM LIFE\" bold distressed graphic\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Shadow\/smoke effect print overlay\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Side sleeve cargo pocket\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Classic shirt collar\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Button-front closure\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e✦ Long sleeves with cuff buttons\u003c\/span\u003e\u003c\/div\u003e\n\u003cbr\u003e\n\u003cdiv\u003e\u003cspan\u003ePerfect for: Casual everyday, school\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"aataa kidd","offers":[{"title":"6Y","offer_id":48852523352315,"sku":"3185","price":999.0,"currency_code":"INR","in_stock":true},{"title":"7Y","offer_id":48852523385083,"sku":"3186","price":999.0,"currency_code":"INR","in_stock":true},{"title":"9Y","offer_id":48852523417851,"sku":"3187","price":999.0,"currency_code":"INR","in_stock":true},{"title":"10Y","offer_id":48852523450619,"sku":"3188","price":999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/8091\/2123\/files\/12-khaki-art-from-life-shirt-genz_9591b592-d955-4d75-b320-b6ed946345a3.png?v=1787253466"},{"product_id":"hello-kitty-raglan-sweatshirt-with-3d-bow-navy-grey","title":"T shirt Hello Kitty Raglan Sweatshirt with 3D Bow – Navy \u0026 Grey","description":"\u003cdiv\u003e\n\u003cdiv\u003e\u003cspan\u003eBetter days start with Hello Kitty! 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